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ökocat® Doubles Donations for Annual ökocause4paws Litter Donation Program

Animal shelter recipients to be nominated in the top 4 eco-friendly cities. FERNDALE, Wash., June 12, 2020 /PRNewswire/ -- ökocat®, the next generation plant-based litter, announced the launch of its third annual ökocause4paws Litter Donation Program. The goals of this initiative are to promote cat adoption and to save the world one litter box at a time with 100% biodegradable, all-natural litter made from sustainably sourced, responsibly rescued wood and paper fiber, that's cleaner and healthier for your cat, family and home and better for our planet. From now through August 14, ökocat is calling all pet parents across the U.S. to vote for their favorite eco-friendly city on ökocat's website. Animal shelters will be selected in the four winning cities to receive a donation of 2,000 pounds of ökocat litter. As an added bonus, ökocat will provide a coupon for a free box of litter for each family who adopts from one of these participating shelters in the following 12 months. "We're excited to announce we are doubling our donation this year to provide an even greater community and environmental impact," said Leslie Ellis, Communications Manager at ökocat. "We have proudly donated more than 10,000 pounds of sustainable litter and supported more than 4,000 cat adoptions since we began the program three years ago." The 2020 program offers more ways for cat parents to win with fun photo contests and more. All voters will receive a $3 discount coupon and will be entered to win one of the following: Three lucky winners will receive gift cards to their favorite pet store for either $500, $250 or $100 1 winner will receive coupons for a free 2-month supply of ökocat litter 1 winner will have the opportunity to have their cat's portrait created by artist, Dino Nemec The 2019 ökocause4paws Litter Donation Program recipients included:  Gifford Cat Shelter in Boston, Mass. The Oregon Humane Society in Portland, Ore. Philly PAWS in Philadelphia, Pa. The Rescue House in San Diego, Calif. For more information about ökocat by Healthy Pet, and its unwavering commitment to cat health and care and corporate excellence through sustainability, please visit Follow ökocat on Facebook or Instagram.
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Healthy Pet® Names New Chief Executive Officer

Healthy Pet® is very pleased to announce the appointment of August F. DeLuca in the position of CEO. “Since last fall we diligently sought out the best candidate to lead Healthy Pet into its next era of success.”, said retiring CEO Ted Mischaikov. “It took many months and a nationwide search which was more than worth the effort considering Augie’s experience, talent and excellent character.” In this role, Mr. DeLuca will be responsible for North American growth of all Healthy Pet products, and in collaboration with its parent company, J. Rettenmaier & Söhne, manufacturing for many markets overseas. Mr. Deluca will commence his new role as Chief Executive Officer for Healthy Pet in May 2020. Mr. Deluca comes to Healthy Pet with vast experience in driving growth through leadership, collaboration and innovation. Most recently, he held the position of President for Rock Ridge Stone of Scranton, Pennsylvania, where he managed the vertically integrated manufacture through numerous growth and improvement initiatives over the last five years. He has held past roles of President, General Manager, Chief Marketing Officer and Director of Sales & Marketing within the CPG category, as well as several board and advisement positions. Deluca said, “I am very excited to join Healthy Pet. The company has strong brands, on trend products and a passionate team. I look forward to working with them to deliver the next phase of growth and development.”
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ökocat® Unveils a Packaging Refresh and Grows Pet Retail Distribution in 2020

Leaving old school clay and chemicals in the dust, ökocat®, a next generation brand of plant-based cat litter based in Ferndale, Washington, revealed a packaging refresh and announced it will have expanded nationwide pet channel distribution in 2020.
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Healthy Pet Earns Graduation Certificate in the Prestigious START Program

Healthy Pet®, a longtime leader in the natural pet product industry, is being awarded the prestigious START (Safety Through Achieving Recognition Together) graduation final certification from the Washington State Department of Labor & Industries.
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Healthy Pet Welcomes Two New Hires to Ferndale Facility

Ferndale, WA (July, 2018) - Healthy Pet is proud to welcome Katie Vaniman and Carroll Ballard to Healthy Pet. Katie has joined the Consumer Marketing Team in a newly created role as a Marketing & Customer Experience Associate, where she will be supporting the growing digital marketing & consumer communication efforts, as well as assisting the Customer Experience Team in crossover areas.Katie joins Healthy Pet with valuable experience in marketing communications via social and other digital platforms. “Katie will be a great asset to us as we continue to grow our digital presence and establish a deeper connection with our consumer through social channels and an omni-channel marketing strategy,” said Jane Wasley, Head of Consumer Marketing for Healthy Pet. Katie and her husband Eric live in Lynden, WA with their daughter Sariah and a Golden Retriever named Maverick. “I am grateful for this opportunity and look forward to working as a part of the Marketing team at Healthy Pet,” states Katie. “I am excited to focus on digital marketing efforts as well as the overall customer experience.” Carroll Ballard is the newest member of the Healthy Pet Customer Experience team.  The skill set Carroll brings with her from previous work with non-profit organizations and their donors translates well to providing a “Best in Class” experience for Healthy Pet’s internal and external customers.  “Her calm, friendly demeanor will allow her to interface and connect with consumers, for mutually beneficial outcomes,” states Sandy Bring, Customer Experience Supervisor.Healthy Pet’s sustainable, natural approach to manufacturing aligns with Carroll’s personal values and her feline companion, Leroi, who is looking forward to becoming an ökofan. Both new hires are an integral part of Healthy Pet’s rapid company growth as they strive to provide the very best, sustainable products for pet parents.
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